25 years ago when my mum was pregnant with me she was told to get a nappy bag.
Back in 1997, nappy bags were truly daggy so my mum decided to keep using her "little black handbag" instead.
After not very long, she realised that although this option was "stylish" it made organising all of the things she had to carry for her new baby very difficult.
She was on maternity leave from her job as a fashion buyer at the time and so she thought: "why not design my own nappy bag?"
A new generation of nappy bags was born!