Introducing the OiOi Corduroy Collection

I am very very excited to share with you a preview of our new Corduroy Collection arriving this August! This is one of our biggest launches ever.

The new Corduroy Collection features 5 colours: Ocean Blue, Moss Green, Rose Pink, Cream and Chocolate. 

We will be opening pre-orders for this range on at 8pm on the 21st of June, to celebrate all pre-orders will receive a free scrunchie made using offcuts from the gorgeous gingham lining, while stocks last.

Here's a closer look at each piece, and the story behind the designs.

What's in the OiOi Corduroy Collection

The Everyday Tote

My personal new favourite! The idea for the OiOi Everyday Tote was born from customer requests for a larger shoulder bag that looked just like a handbag.

I wanted to have fun with the lining and accessories, and tonal gingham was a no-brainer.

It's machine washable, soft to the touch, and most importantly really easy to see inside & organise with 6 internal elasticised pockets (two of which are insulated), 1 internal zip pocket, 1 key clip and 2 external pockets.

In addition to the new Corduroy colours, we are releasing it in denim too to match our Mum Stuff Pouch!

The Luna Bag

This one was inspired by requests for a “mum bag” - something smaller than a nappy bag, but still roomy enough for emergency nappies, snacks and the little essentials.

Spacious, stylish and designed to fit seamlessly into everyday life, it features a sweet bow detail that lets you adjust the shoulder strap length to suit you.

And in the corduroy material, it is so lightweight and comfy to wear all day!

Kids Backpacks

Parents have been loving having a kids backpack option that is high quality and made to last. The corduroy is designed to grow with them too, creating a timeless little bag they can use for years to come. And yes, its machine washable!

If you're planning ahead for daycare, kinder or even just a smaller day-to-day nappy bag, our kids backpack FAQ and fit guide covers what fits inside.

Footmuff

We are also launching our 4-in-1 Convertible Footmuff in the five corduroy colours too!

We haven’t photographed this one yet, but as you can imagine it is STUNNING and so unique!

Keep your eyes on our Instagram @oioi_global and OiOi VIPs Facebook Group for a sneak peek from out photoshoot early next week!

Which Piece Suits Your Stage

• Want one bag that does it all and still feels like "you"? The Everyday Tote is built for that - nappy bag capacity, tote looks.
• Need something smaller for shorter outings - or a bag that works in mum mode too? The Luna Bag is our new crossbody - the "just enough" option by day, and switches to mum mode whenever you need it.
• Got a toddler or preschooler heading into daycare or kinder? The Kids Backpack is the one that'll still be in use long after the nappy bag stage is behind you.

How Pre-Orders Work

Pre-orders for the corduroy collection open at 8pm AEST on 21 July, ahead of the range landing in August.

Ordering during the pre-order window means you get in first and secure your favourite colourway, plus every pre-order comes with a free scrunchie, that matches the gingham lining!

As soon as stock arrives at our warehouse, we'll ship your order straight out.

FAQ

Is the corduroy collection machine washable?

Yes - the Everyday Tote, the Luna Bag and the Kids Backpack are all machine washable.

What's the difference between the Everyday Tote and the Luna Bag?

The Everyday Tote is the larger of the two, designed to carry everything a nappy bag needs to while looking like a regular handbag. The Luna Bag is a smaller crossbody, built for shorter outings where you only need the essentials.

What colours does the corduroy collection come in?

The collection comes in five block colours: Rose Pink, Moss Green, Chocolate, Cream and Ocean Blue. The Everyday Tote is also available in Blue Denim.

Can the Luna Bag be used for more than nappy bag duty?

Yes - it's sized and styled to work as an everyday bag beyond baby essentials, doubling as a cute mum-mode bag whenever you need it.

Is the Kids Backpack corduroy hard-wearing enough for daycare?

It's designed to grow with your child and hold up over years of use, not just a season - machine washable for easy cleanup.

When will the corduroy collection arrive?

The range is expected in August 2026. 

Mark Your Calendar

We're genuinely excited about this one - it's been a while since we've done a launch this big!

Pre-orders open at 8pm AEST on 21 July, with a free scrunchie on us while stocks last, so keep an eye on your inbox and pop the date in your diary.